The Liquid Lipstick Rundown

The make up item that I remember loving since I was young is (bold!) lipstick. Lipstick can spruce up an outfit on those days where you don’t want to go all out, but you need an extra bit of something.

Before I was old enough to buy actual lipstick, I used red tinted lip balm (Labello cherry, anyone?). Once I actually was old enough, I couldn’t stop trying out new colours and finishes. I soon developed a love for deep reds and berry shades, because I feel they complement my skin tone well. Nowadays, matte lipstick is all the rage and seeing as I’ve lost my love for super shiny lips somewhere in my teens, I’m totally on board with this trend. I’ve tried a fair share of formula’s and brands and I’ve decided that I prefer the longevity of liquid lipsticks. Unfortunately, it can be hard to find a liquid lipstick that ticks all the right boxes as some formulas can be too sheer, drying or crumbly. That’s why its time for a rundown of all the liquid lipsticks I have tried and tested!

Sleek Make UP – Matte Me in Vino Tinto – €7,00

The Matte Me in Vinto Tinto was the first liquid lipstick I’ve ever tried. At that time I had seen a lot of people online trying out matte liquid lipsticks, but I only ever tried matte lipsticks from a tube. Curious about the longevity of liquid lipsticks and drawn in by that beautiful deep dark red, I bought it. Applying the lipstick is easy, though the doe foot applicator doesn’t hold a lot of product, so be prepared to dip back in to the tube once or twice. Although the deep colour would make you think otherwise, it doesn’t apply patchy. However, it can be a little sheer, so to get the full effect apply two layers. Once it’s dry (it can stay a little sticky on the inside and corners of the mouth), it doesn’t transfer and feels quite comfortable. Unfortunately, it does settle into the lines of the lips quite badly, which makes your lips look dried out, even though the formula doesn’t necessarily feel like that.

H&M – Velvet Lip Cream in Belle Époque – €7,99

Browsing through H&M’s huge make up counter in Rotterdam, I wondered what would be a good make up item to test out their products. Intrigued about the more brown/orange red I picked up one of their liquid lipsticks. From the get go I unfortunately wasn’t really impressed with it. Even though the lipstick is incredibly opaque and non-drying, it sits on top of my lips like a layer of paint, instead of blending into the lips like other lipsticks. It just looks kinda strange to me. The second downside to these liquid lipsticks is that they crack and crumble of your lips almost immediately, which leaves your lips looking like a hot mess. Reapplying on top of the first layer also isn’t a great idea unfortunately, which leaves you with only one option: taking it off completely before reapplying, which isn’t always convenient or easy. Pass for me.

NYX – Soft Matte Lip Cream in Berlin – €7,30

I’ve heard very good things about the NYX Soft Matte Lip Creams. I picked up Berlin, a warm brown and Transylvania, a deep violet. The lipstick applies very easily, as the formula is whipped and creamy. They also don’t dry down completely. Don’t let this fool you into thinking these aren’t matte, they apply matte and don’t need to dry up to become matte like most liquid lipsticks. I truly love Berlin, which was a surprise as I picked it up to see if it would be a nude on me (it is!), and not so much because the colour drew me in. Transylvania can be a little patchy, but this effect can be diminished if you layer it on top of lip balm. The only downside to these liquid lipsticks is the amount of product in the tube: it almost feels empty when you first open the it and it doesn’t last you very long at all (hence no swatch).

LASplash Cosmetics – StudioShine Lip Lustre in Dutchess – $14,00


OMG, was I drooling over this one, when the lady behind the counter showed me this colour. The lipstick applies very nicely, no skipping, opaque and not at all patchy. It takes a little while to completely dry down and stays a bit ‘wet’, which provides a nice slip. Upon first application, the glitter particles immediately come out to play, but luckily they don’t feel gritty on the lips. If you have a bit of nerve, you can totally wear this as a day time look, as the glitter isn’t too overpowering or sparkly. This lipstick is so vampy and sexy, it hurts me to tell you that it does have a downside to it: it will start to crumble off your lips as soon as you start eating, which is a major bummer! But, unlike like the H&M Velvet Lip Creams, it is possible to apply a layer on top of it if you dab away the crumbles of the first layer (although this isn’t very easy to do).

Jeffree Star – Velour Liquid Lipstick in Redrum – €18,70

A thousand times yes to this one. I heard SO MANY people praise the Jeffree Star liquid lipsticks online, that I had to try them for myself. I lusted over the selection of shades for so incredibly long, thinking about which shades to get, as you can only get them online and they are a bit more expensive than other liquid lipsticks. In the end I picked out Redrum (a cool toned red), Androgyny (a plum mauve), Gemini (a terra-cotta warm-toned nude) and Dominatrix (a chocolate brown). The formula is more liquid than the other liquid lipsticks in this list but it applies very easily. It dries down in no time and doesn’t feel sticky at all. Once it’s on, it will stay there for the rest of the day. Of course after eating something oily, it will fade on the inside of the mouth, but it does so without crumbling or cracking and it takes incredibly well to reapplying a second coat on top of the first. These are by far my favourite liquid lipsticks and Redrum is by far my favourite lipstick colour. Worth the price!

Maybelline – Super Stay Matte Ink in Pioneer – €6,99

This liquid lipstick is my most recent purchase, and together with Redrum from Jeffree Star, this is my favourite lipstick colour (this one is slightly darker than Redrum). The formula feels quite thick and gloopy when you apply it, but this also means it doesn’t settle into the fine lines in your lips. I never before had my lips look so juicy and plump whilst wearing liquid lipstick! Unfortunately, this lipstick takes a good while to dry down and even remains sticky on the inside and corners of the mouth if you apply it to thickly. This becomes less noticeable throughout the day, but it takes some getting used to. If that is not a problem for you, definitely check these out, as they will barely have faded after a meal and can be reapplied on top of the first layer. I would keep the layers as thin as possible, because the thicker your layers, the stickier your lips will be. Fortunately, this lipstick is very opaque, so you won’t need to build up the colour.

Hema – Matt Lip Cream in Wine – €4,50

Hema is Dutch warehouse that, amongst other things, also does make up. They have impressive displays, from eyeshadow to lipstick and nail polish. When I saw they also did liquid lipsticks, my curiosity was piqued. Would they be any good? The upside: they apply incredibly well and the lipstick comes out the tube looking so matte. The texture remains velvety and therefore your lips never feel or look dry. They remind me of the NYX Soft Matte Lip Creams in that regard. The colour looks gorgeous and therefore, I really wanted to love these. Unfortunately however, these lipsticks also crumble off your lips really fast. They start to do this before eating or drinking anything and I even found little crumbles of lipstick on my desk! They also don’t take well to a second layer on top of the first. Major bummer, as you will have to carry around make up remover if you want to keep it looking good throughout the day/night.